Certain artists are starting a trend of releasing albums direct on the Internet rather than going through a big record label. One of the recent bands to do that was Radiohead with their album In Rainbows. Now Trent Reznor has been working with Saul Williams and Saul is releasing The Inevitable Rise and Liberation of NiggyTardust on November 1st. The price? $0 or $5, depending on your choice. Here’s an excerpt from the email sent by Trent:
The Inevitable Rise and Liberation of NiggyTardust! has arrived! After my own recent dealings with record labels we decided to release it directly to you. Head over to http://www.niggytardust.com for all the details
A word on the way we’ve chosen to release this. There are obvious similarities in how Radiohead just released their new record and the way we’ve chosen to. After thinking about this way too much, I feel we’ve improved upon their idea in a few profound ways that benefit you, the consumer. You obviously will be the judge of this in the end. One thing that IS very different in our situation is that Saul’s not the household name (yet!) that Radiohead is, and that means we need your support on this more than ever. If you like what you hear, spread the word.
My take on this is, support these guys! They are fighting the big business music industry and the hold they have had over album sales for decades with the power of the Internet. If you want the music and you want to make your voice heard, pay thee $5, it’s chump change for cryin’ out loud.
Personally I want to send the record labels a message; quit sticking it to us! Stop being so greedy! At the same time I want to thank the artists for their time and effort, they are making my life more enjoyable by the music they create.
Update: One of the things that Saul is doing differently with his distribution is this. For free you can download a 192k mp3 file. For the $5 you get the choice of 192k, 320k or flac(lossless) formats. You also get a PDF with all of the artwork and lyrics regardless of your price.
It is my sincere hope that people do not take advantage of this. Sending a message to the record companies begins with this sort of grass roots movement.
Update 2: I just had to mention this. Wikipedia already has this article about NiggyTardust, including references to the email sent by Trent last night! What a world we live in. It is no longer the Information age but the Wikipedia age. You may say, same thing, but in my opinion Wikipedia is faster than other medium!